ZERO feels like a soft reset for the eyes. For 25 years, Susan Bijl has combined bold colors, strong contrasts, and the iconic Flash – and now? A radical step back: a single tone, a calm light grey with a subtle green hint, gentle yet full of character.
The look feels like a fresh page in a sketchbook – the kind that instantly makes you want to start something new.

The ZERO collection doesn’t break with Susan Bijl’s history – it symbolically completes it. White contains all colors, but ZERO shows them without volume. The bag shapes come into sharper focus, the silhouettes feel almost sculptural. A completely new perception of designs you thought you knew by heart.
Why ZERO is still 100% Susan Bijl
ZERO removes color, but not the DNA. Materials, construction, and function remain unmistakably Susan Bijl.
The bags are lightweight, durable, sustainably produced – and, as always, made for everyday life.

Instead of bold contrasts, minimalism takes command here. And that’s exactly what makes the collection so strong.
By the way: ZERO includes all iconic models, from Shopping Bag to Bum Bag, from Pouch to Rainwear. Everything in off-white. Everything clean. Everything rethought.
The ZERO collection as the finale of an anniversary year
In 2024, Susan Bijl celebrates 25 years of color – and closes the anniversary with a trio:
Flash Collection
The classic, colorful Flash took center stage. A statement for contrast and recognizability.
Form 25
A monochrome approach: color steps back, construction takes the lead. The Flash appears only within the structure.
ZERO
The final step: almost no color, full focus on design. Attention shifts to the essentials – proportional, architectural, and incredibly timeless.
How to style ZERO
The light grey shade is a true all-rounder. ZERO goes with everything:
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with strong colors (calms any fireworks)
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with minimalist looks (tone-on-tone? Love it!)
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with patterns and prints (softens the edge without fading away)
If you’re looking for stylish bags for women that are both minimalist and functional, ZERO is a true highlight.
Discover ZERO with us
ZERO is strictly limited – and highly sought after. In our online shop, you’ll find all products from the collection, available immediately.
Thank you for trusting us as your go-to Susan Bijl destination. Enjoy discovering the collection – and have fun with a soft grey restart.
FAQs about the ZERO collection
What makes ZERO so special?
ZERO almost completely abandons color and presents all iconic Susan Bijl designs in a soft light grey. It’s a tribute to 25 years of color history – and at the same time, a new beginning.
Is the ZERO collection limited?
Yes, ZERO is strictly limited. First come, first worn.
What materials are the ZERO products made from?
As usual, the bags are made from ultra-lightweight, recycled, and Bluesign®-certified ripstop nylon.
Can I combine ZERO with colorful outfits?
Yes – ZERO is a styling all-rounder and works with colorful, neutral, and monochrome looks.
Which products are included in the ZERO collection?
All classics are included: shopping bags, bum bags, pouches, and more – all in the distinctive off-white shade.
Where can I buy the ZERO collection?
Directly in our online shop. Fast and hassle-free.












